JM Coaching — Online Running Coaching

Train Like
an Elite

Our training philosophies fall in line with our own experiences as athletes over years of competing across the world. We're experienced in providing coaching that is built around your life, not a generic schedule. We understand that life happens and your training plan needs to adapt and change based on your schedule so with all three of our coaching levels we offer full flexibility for unpredictable lives. Powered by TrainingPeaks.

See coaching plans

One-to-one coaching

Our plans follow you,
not the other way around

Bronze

Classic

£ 60 /month
  • Unlimited WhatsApp support
  • Weekly plan via TrainingPeaks
  • Unlimited flexibility for plan changes
  • Access to JM Run Club
  • Community WhatsApp group
  • Partner discounts
Get started Read more →
Limited Spaces

Gold

Elite

£ 120 /month
  • Monthly 1-to-1 calls
  • Structured workouts synced to your GPS device
  • TrainingPeaks Premium included
  • Unlimited WhatsApp support
  • Unlimited flexibility for plan changes
  • JM Coaching singlet (after 2 months)
  • Access to JM Run Club
  • Community WhatsApp group
  • Partner discounts
Get started Read more →

How it works

Simple process

Signing up couldn't be easier. From sign up to the start line, we're there to help you and answer any questions or concerns you may have. There are no hidden set up fees or minimum term contracts as we don’t believe in charging you before you know we’re the right fit and want to ensure you’re happy with the level of detail and service you receive with JM Coaching. We’re confident that we can deliver excellent value from day one of your coaching journey with us. Part of coaching ethos is that a happy runner = a fast runner!

01

Get in touch

Drop us a message and we'll talk through your goals, history and lifestyle before recommending the right level of coaching for your needs or suggest a one off training plan if that's more suited to you.

02

Onboarding

Complete a thorough training questionnaire so your coach understands exactly where you're at and what you're working towards. From here we'll fit you with the right coach based on your responses.

03

Weekly plans

Your schedule is posted weekly via TrainingPeaks, which is always personalised to you, adapting based on your training progress and feedback. Along the way you'll be able to communicate with your own personal coach and join our running community.

04

Race day

Arrive at the start line feeling confident and ready to run. We build backwards from your goal race to make sure you peak at the right time. Don't worry if you don't have a race in mind, we can help runners achieve a range of goals.

Other services

Everything a runner needs
To help you achieve your goals

Bespoke plan

One-off training plan

Full personalisation without the monthly commitment. We build your plan from scratch from a questionnaire around your goals, schedule and running history.

Contact for pricing

Enquire →

TrainingPeaks

Generic training plans

300+ plans designed by head coach Jonny. 5k through to marathon, beginner to advanced. Best-sellers on the TrainingPeaks platform. Includes JM Run Club access.

From $9.99

Browse plans →

Community

JM Run Club

Nutrition, technique, drills, training guides and a community of runners moving in the same direction. The most cost-effective way into the JM world.

£24 / year

Join the club →

Recovery

Sports massage

Pre and post-event soft tissue work to reduce fatigue, muscle tension and aid recovery. Beneficial for all levels, from park runners to marathoners based in Stockport.

£30 for 30 min  ·  £40 for 60 min

Book a session →

Nutrition

Nutrition Planning

Develop nutritional strategies to help your day to day nutrition as well as fuelling optimally for endurance events with a Level 4 Certificate in Nutrition Coach.

£50 per month

Book a session →

Not sure where to start?

Find your
coaching level

Question 1 of 4

What's your primary goal right now?

Get started →  

Google reviews

See what our
Runners say

Don't just take our word for it, see what our runners have to say. JM Coaching was launched in 2013 and since then we have proud to have helped so many runners from around the world chase their goals and become better runners.

★★★★★

"In just under 6 months he has helped me knock 30 minutes off my marathon time, and I believe he's got me running the best I ever have. His sessions are simple but incredibly effective. If you're looking for a coach, I couldn't recommend anyone better."

Lewis Dickens
Google review — One-to-one coaching
★★★★★

"I used Jonny's sub-2:40 marathon programme on TrainingPeaks and ran a 2:39:21 sixteen weeks later. Can't ask for more than that."

Andy Feenan
Google review — TrainingPeaks plan
★★★★★

"I was paired with coach Mollie, who took all the guesswork and stress out of my training. She got me to the start line of each race in 2025 feeling super confident and I've picked up PBs from 5k to marathon along the way."

Anne Chinoy
Google review — Silver coaching
★★★★★

"A year on and I have not only met my goals — I have smashed them. The sessions always offer something different and I've seen a huge reduction in injuries. On race day, I feel prepared, fresh and able to run to the best of my ability."

Davey Morrison
Google review — One-to-one coaching
★★★★★

"It was a sub-3:30 plan and I smashed my time in sub-3:15. JM Coaching was very quick to respond to any queries and assist following a brief injury. I highly recommend JM Coaching."

Ben Davies
Google review — TrainingPeaks plan
★★★★★

"I started working with Adam from JM Coaching at the end of 2022. His guidance has kept me motivated and helped me achieve PBs at every distance, with the main focus being the marathon."

Luke Swan
Google review — One-to-one coaching
★★★★★

"For anyone who's reading this and unsure if JM Coaching is right for you - dont hesitate. I wasn’t completely sure about signing up at first as I’d always planned my own training and thought I could just grab a generic plan and tweak it myself. Maybe that would’ve worked, maybe not, but looking back now, joining JM Coaching was such a great decision."

Kieron Smith
Google review — One-to-one coaching
★★★★★

"I couldn't recommend working with these guys enough, I have been working with Sophie for about 6 months now and the results I have experienced have been beyond amazing, her communication is amazing, the plan set out are tailored to what I need, if you want to up your running game then I wouldn't go anywhere else."

Andy Wilding
Google review — Bronze coaching

That PB Feeling
Awaits

Whether you want full one-to-one coaching or a plan to follow yourself, we'll find the right fit.

Get in touch today